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The real secret to building a personal online brand

The modern recruiter knows that ‘brand’ is key. And the smart modern recruiter knows how to amplify that brand via ‘personal digital marketing’. This blog will get far less readers than my normal fare because anything to do with ‘social’ and ‘digital’ turns many dinosaur recruiters off, quick-smart. But please, be wiser than that, because […]
  • Posted by Greg Savage
  • On January 17, 2017
  • 9 Comments
  • Read More

Beware the LinkedIn liar!

Don’t get me wrong. I use LinkedIn a lot. And so should every recruiter. But there are issues with LinkedIn. Flaws. One of the most obvious is that LinkedIn appears to have no system to monitor accuracy of data on their network. Indeed, they freely admit that many profiles are bogus, and that many people […]
  • Posted by Greg Savage
  • On March 27, 2012
  • 60 Comments
  • Read More

At last! Social Media for dummies

They call it ‘social media’ or ‘social networking’, and some might quibble at the word ‘social’ because a lot of it can be done alone, from the confines of a darkened room. And most recruiters don’t have the faintest clue how to get the best out of the digital social explosion. A cursory glance will […]
  • Posted by Greg Savage
  • On June 1, 2011
  • 29 Comments
  • Read More

Behave like a ‘tart’ if you have to, but not on LinkedIn, please.

I am no LinkedIn expert. But I do use it. I post status updates, I join groups, I comment in discussions, and I check backgrounds of just about every person I am about to interview or even meet. I also get lots of requests to connect, and as a result have about 12,000 connections and […]
  • Posted by Greg Savage
  • On March 23, 2011
  • 46 Comments
  • Read More

Kiwi Recruiters. Linked In or left out?

During my recent RCSA speaking tour around Australasia I spoke to over 500 Australian and 150 New Zealander recruiters, on the upbeat topic of ‘Riding the Recovery’. I have to admit it was refreshing to talk about positive ideas and strategies to ensure we take advantage of the opportunities presented by an economic revival. One […]
  • Posted by Greg Savage
  • On March 2, 2010
  • 1 Comment
  • Read More

Forget the hype. New Zealand Recruiters do not use Twitter!

Over the past week I have conducted RCSA seminars for over 150 New Zealand Recruiters in Auckland and Christchurch. The topic was “Riding the Recovery” and part of my session was on Social Media and how we need to build that technology into our talent sourcing strategies. Well, I grabbed this opportunity to conduct a […]
  • Posted by Greg Savage
  • On February 25, 2010
  • 3 Comments
  • Read More

Yes Twitter and Face Book are cool…but recruiters, get real!

This year, in my capacity of International CEO of Aquent, (the only global staffing company dedicated to marketing and design) I was very excited to help launch our new website, which specifically promotes the ability of our talent and clients to connect with our Agents, via social networks, if preferred. (Note. The permanent and Search […]
  • Posted by Greg Savage
  • On December 7, 2009
  • 12 Comments
  • Read More

Australian Recruiters: LinkedIn or Lucked out?

During my recent RCSA speaking tour around Australia I spoke to over 500 Australian recruiters on the upbeat topic of ‘Riding the Recovery’. I have to admit it was refreshing to talk about positive ideas and strategies to ensure we take advantage of the opportunities presented by an economic revival. One of the key areas […]
  • Posted by Greg Savage
  • On December 1, 2009
  • 2 Comments
  • Read More

When it comes to public speaking, preparation saves perspiration

As a long time public speaker and presenter to large groups of people all over the world, I often have people say how lucky I am that public speaking ‘comes so easily to me‘. Well, as the famous South African golfer Gary Player said, ‘The harder I practice, the luckier I get!’ So, even though […]
  • Posted by Greg Savage
  • On November 16, 2009
  • 8 Comments
  • Read More

What a total jerk on Twitter taught me about online brand

I have been reading quite a bit lately about creating a personal brand online. The subject fascinates me, not least because I see so many people making a total hash of it by the inane things they post on Facebook, Twitter, blog replies, and to a lesser extent, LinkedIn. But recently I had such a […]
  • Posted by Greg Savage
  • On October 19, 2009
  • 26 Comments
  • Read More
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Greg is the founder of leading recruitment companies Firebrand Talent Search, People2People and Recruitment Solutions, and a current shareholder and director of several others, including Consult Recruitment. He is a regular keynote speaker worldwide and provides specialised advice for Recruitment, Professional Services & Social Media companies.





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